New Juice from Berkley…. The Power Switch. Damiki style bait made for FFS. Can catch a TON of fish on one bait. @berkleyfishing #jle

Berkley Juke Fishing Lure, Pearl White, 100, 4in, 10cm, Flat-Sided Body Darts

VORTEX 75 Damiki Fishing Tackle USA

This Winter is NUTS, Berkley Baits Blow My Mind, and Another Ice Fishing Tragedy

Forward-facing sonar is creating more opportunities to catch fish, for those who can read and react quickly. The Berkley PowerBait Power Switch is specially built to help you take advantage of this exciting technology. It starts with its natural baitfish profile and 3D eyes, and of course that irresistible PowerBait flavor is cooked right in.

Berkley PowerBait Power Switch - 3in - HD Blacknose Shiner

Berkley Fishing - Prepare to get your rod ripped right out of your hands once bass see the all NEW PowerBait Gilly! Designed by Ike and the Berkley team, the Gilly features

BERKLEY Products - FRED'S CUSTOM TACKLE

Berkley Juke Fishing Lure, Pearl White, 100, 4in, 10cm, Flat-Sided Body Darts

Purpose-Built for Forward Facing Sonar - The Power Switch gives you the control to “switch” or react to the fish or structure you see whenever and however you want.When a fish is located using forward facing sonar, the clock starts ticking. You need to react and present your bait as fast and precise as possible. The weight-forward design allows for precision casts, fast drop-ins and a wide range of actions to draw a strike out of the most finicky fish.

Berkley PowerBait Power Switch

Make the switch when you see 'em on FFS with the PowerBait Power Switch. When a fish is located using forward facing sonar, you need to react and present

BERKLEY Products - FRED'S CUSTOM TACKLE

Berkley Power Switch - Berkley® Fishing US