Berkley Krej Forward Facing Sonar Jerkbait 100

A revolutionary lure designed for a new groundbreaking technique known as Krejing, the Berkley Krej FFS Jerkbait 100 features a unique upside-down

Take full advantage of forward-facing sonar techniques with the truly revolutionary action of the Berkley Krej Jerkbait. Unlike conventional jerkbaits, the Krej lure swims upward in the water column and falls backward on the pause toward its target. You'll be able to gauge fish reactions on the sonar and work the bait back to the fish just right to trigger strikes. Fish it topwater or subsurface and let the natural darting movement go to work.

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Berkley Krej 100 FFS Jerkbait, A revolutionary lure designed for a new groundbreaking technique known as Krejing, the Berkley Krej FFS Jerkbait 100

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Take full advantage of forward-facing sonar techniques with the truly revolutionary action of the Berkley Krej Jerkbait. Unlike conventional jerkbaits, the Krej lure swims upward in the water column and falls backward on the pause toward its target. You'll be able to gauge fish reactions on the sonar and work the bait back to the fish just right to trigger strikes. Fish it topwater or subsurface and let the natural darting movement go to work.

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